Radiant cut natural diamonds are gaining share against classic cushion

Among fancy shapes, radiant cuts have picked up a growing share of enquiries at the expense of the classic cushion, which has dominated fancy-shape requests for years.

• A radiant cut combines a rectangular or square outline with cropped corners and a brilliant facet pattern, giving more fire than a cushion of similar proportions.
• The shift seems tied to a broader move toward more angular, geometric settings in custom ring design, which suits a radiant's crisper outline.
• Radiant cuts are also somewhat more efficient to cut from certain rough shapes than cushions, which has kept pricing competitive as demand has grown.

If you're deciding between the two, seeing them side by side under the same lighting is the only reliable way to judge fire and outline preference. Browse radiant and cushion shapes or visit us to compare in person.